No Creative Involvement
In Pepsi Ad
4/5/2017 12:59 PM PDT
Kendall Jenner was the face of the Pepsi commercial and that’s it … she had no involvement in the creative process … sources involved in the production tell TMZ.
Our sources say she signed on to do the gig and with no knowledge of the marketing vision … she just knew the brand was big. She clearly knew the story line once she got the script, but the creative was already a done deal.
As we reported … Pepsi pulled the commercial and apologized for missing the mark and also “for putting Kendall Jenner in this position.”
It explains why Pepsi specifically apologized to Kendall in its statement.
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